I am believer in the use of Ceylon cinnamon but it is not easy to come by where I live and few supplements contain Ceylon cinnamon. I was pleasantly surprised to finally find a supplement brand that uses quality ingredients, such as Ceylon cinnamon. The other supplements they carry also seem to contain quality ingredients as well but I was only interested in Cinna Trax. I ordered it right away after receiving a 50% discount off my purchase and received my order within a few days. So far I am very happy with VitaMonk!